Browsing Archive: July, 2011

The Profitability of Zip Code Mailing Lists

Posted by Tessa Modena on Saturday, July 30, 2011, In : Zip Code Mailing List 

When businesses decide to use a zip code mailing list to expand their book of clientele they can spend a great deal of money and time in the production of the mail piece to be sent. This decision can lead to a poor response to your promotion. Instead, choosing a targeted zip code mailing list that is ideal for your businesses needs is the best investment you can make.


Using the best
zip code mailing list available is the key factor to any successful consumer direct marketing campaign. Cuttin...


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Using Address Mailing Lists to Target Consumers

Posted by Tessa Modena on Tuesday, July 19, 2011, In : Address Mailing List 

Your businesses database of previous customers, otherwise known as your address mailing list can be very profitable to any business, but are you getting the most out of your list?  There are industry secrets that every business should know that will allow your business to reap all the available benefits of a address mailing list.

All address mailing lists should of course contain vital contact information, such as name, complete mailing address, and telephone number.  The next most important...


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Direct List Mailing to New Homeowners

Posted by Tessa Modena on Tuesday, July 5, 2011, In : Direct List Mailing 

One of the biggest groups of spenders in today’s economy is the new homeowner.  On average, new homeowners spend 10 times more compared with established homeowners.  If your business provides a service or product that may entice new homeowners you are best to target this group of consumers with a direct list mailing.  The easiest and most efficient way to gather information on this type of consumer group is with a new homeowner direct list mailing 

Generally, new homeowners have a good c...


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Selecting a Zip Code Mailing List

Posted by Tessa Modena on Friday, July 1, 2011, In : Zip Code Mailing List 

Zip code mailing is a highly effective way to increase your businesses revenue.  While some marketing companies believe that a strong call to action or flashy mail piece is the key to success it is actually the zip code mailing list.  National and local businesses can both benefits from a zip code mailing list campaign.  Once a business determines the demographics of their ideal target audience they must choose an area to have a zip code mailing list run from. 

You can choose your zip code ...


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